Privacy Policy

Effective Date: July 09, 2025

Muscle Activation NY (“we”, “our”, or “us”) is committed to protecting your privacy and ensuring that your personal information is handled safely and responsibly. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website or receive services from our clinic in New York.

1. Information We Collect

We collect personal information in several ways:

a. Information You Provide

You may choose to provide us with personal information, such as:

Your name, email address, and phone number (e.g. when booking an appointment, creating an account, or submitting a contact form)
Health history or wellness goals, if you share these details voluntarily
Payment details, such as credit or debit card information, when making a purchase online or in person
Any communications you send us, including email messages, text messages, or feedback forms

b. Automatic Information

When you visit our website, we may automatically collect limited technical data using cookies or similar technologies, including:

Your IP address
Browser type and version
Device type
Pages visited and time spent on each page
Referring website addresses

This information helps us improve website functionality and user experience.

2. How We Use Your Information

We may use your personal information for purposes including:

Scheduling and managing your appointments
Communicating with you about services, reminders, follow-ups, or promotions (with your consent)
Customizing your treatment or care plan
Processing payments and maintaining financial records
Responding to your questions or customer service requests
Improving our website, services, and business operations
Complying with legal or regulatory obligations

We do not sell or rent your personal information to third parties for their own marketing purposes.

3. Health Information & HIPAA Compliance

We are committed to maintaining the privacy and security of any health-related information you provide. If you share health information with us, it is handled in compliance with the Health Insurance Portability and Accountability Act (HIPAA).

Specifically:

Your medical records and health information are stored securely and accessible only to authorized personnel involved in your care or administrative support.
We do not disclose your Protected Health Information (PHI) without your written consent, except as required or permitted by law, such as for public health reporting, legal investigations, or emergencies.

4. Marketing Communications

If you subscribe to our mailing list or sign up for updates, we may send you emails or text messages containing:

News about our services
Promotions or special offers
Wellness tips or educational content

You may opt out of marketing communications at any time by:

Clicking the “unsubscribe” link at the bottom of our emails
Replying “STOP” to our text messages
Contacting us directly via email

5. Third-Party Services

We may use trusted third-party providers to help us operate our business, such as:

Online scheduling platforms
Payment processing services
Email marketing tools
Data analytics services
Secure electronic health records (EHR) systems

These providers are required to protect your personal information and may only use it to perform services on our behalf. They are not permitted to use your data for their own purposes.

6. Cookies and Tracking Technologies

Our website may use cookies and similar technologies to:

Remember your preferences and enhance your experience on our site
Analyze website traffic and usage patterns via tools like Google Analytics

You can choose to disable cookies through your browser settings. However, certain website features may not function properly if cookies are disabled.

7. Data Security

We implement reasonable safeguards to protect your personal information, including:

SSL encryption for online forms and data transfers
Secure, password-protected systems
HIPAA-compliant storage of electronic health records
Access controls to limit who can view your information

While we strive to protect your data, no system can guarantee absolute security.

8. Your Rights

You have the right to:

Request access to the personal information we hold about you
Ask us to update or correct inaccurate or incomplete information
Request deletion of your personal information, subject to legal or record-keeping requirements
Withdraw consent for receiving marketing communications

To exercise any of these rights, please email us at social@matnyc.com. We may need to verify your identity before fulfilling your request.

9. Data Retention

We retain your personal information only as long as necessary to:

Provide our services to you
Comply with legal or regulatory requirements
Resolve disputes
Enforce our agreements

Medical records may be kept for a period required by New York state law or applicable regulations.

10. Policy Updates

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. The updated version will be posted on this page with a new effective date. We encourage you to review this page periodically for any changes.

11. Contact Us

If you have any questions about this Privacy Policy or how we handle your personal information, please contact:

Muscle Activation NY
Email: social@matnyc.com
Phone Number: (646) 926-2815

The MAT process involves a highly detailed and intimate knowledge of each muscle group, motion and joint system of the body, to assess and confirm the root causes of most pain, tightness and dysfunction.

Our Offices

Scarsdale
14 Harwood Ct, Suite 212,
Scarsdale NY 10583

Manhattan
119 w57th St, Suite 1100
New York NY 10019

Office Hours

Scarsdale Hours
T/TH/S: 9:30am – 12:30pm
M/W/F: 9:30am-5:30pm

Manhattan Hours:
T/TH: 3pm – 8pm